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October 11, 2021

Money, Love, and Freedom

Host:  Coach George Wang

Ep 088 - Know Your Numbers & Profit Big!

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Know Your Numbers!

When starting a business, people are always thinking about what they want to sell, who they want to sell it to, and how they want to sell it. Oftentimes, we’re so caught up in the business creation side of things that we forget about the bloodline of business: the numbers. Like bad health in the body, bad numbers in your business will eventually lead to its demise.

But you might be wondering what numbers you need to know, how to keep track of them, or how to price your product or service.

To help you do this and generate growth and profit in your business, I’ve invited Tatiana Tsoir onto the show. She’s a CPA and an expert on just about everything to do with numbers, including pricing psychology.

With over 15 years of experience, she’s also helped entrepreneurs become the boss of their bottom line without overextending themselves or putting their business in danger of going under during a downturn... like so many businesses since the start of the pandemic.

If you have any questions about your business numbers and especially how to price what you sell, then you’ll want to tune into this episode. With Tatiana’s advice, you’ll be on your way to living a life of freedom on your terms.

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Today's Guest

Tatiana Tsoir

Tatiana Tsoir grew up in Belarus. Now, she runs a boutique tax and accounting advisory firm in the U.S. that empowers people overwhelmed with running a business to make money doing what they love. Using her services, clients save money on taxes, create a better business, and become the true CEOs of their companies. Through her book, membership program, and virtual training, she provides simple, actionable steps to take control of your numbers, avoid costly money mistakes, and have confidence in your business decisions.

You'll Learn

The most important numbers you should be thinking about as an entrepreneur

Developing a “profit first” mindset and the need to grow your business from profit

The misconception many have about what it takes to be the next Facebook or Amazon

The biggest mistake Tatiana has seen someone make with their numbers

How you can take advantage of pricing psychology in your business

Why you must pick a pricing camp as a start-up company or new entrepreneur

How to incorporate menu pricing into your product or service-based business

The one area where you shouldn’t “fake it ‘til you make it

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Your Host

Coach George Wang

George is a certified NLP Master Practitioner, Life, and Business coach. He helps young entrepreneurs and professionals develop the skills to grow their businesses and relationships to live a life of total abundance.

About the show


The Money, Love, & Freedom podcast is a show for young professionals, entrepreneurs, and hustlers who want the most out of life – Money, Love, and Freedom. Listen for weekly interviews, strategies, and tips to help you grow your finances, grow your business, develop amazing relationships, and create your life of freedom. Coach George Wang, a business and life coach dedicated to serving, is your coach and guide as you explore and discover your path to freedom, on your terms. Subscribe Now

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